Consumers have access to more information than ever before, and with various options for online ordering, paying and shipping, customer loyalty is low. Today’s omni-channel era means retailers and shippers must pay close attention to customers’ high expectations. A customer’s experience with a company is greatly impacted by shipping options. Consumers are known to revisit an e-commerce site if the supplier offers low prices, free shipping and/or fast shipping. Today, 86% of buyers will pay more for better customer service, according to a CEI Survey, but only 1% think retailers meet their expectations. So, what are these customer expectations?
