Difference Between Contract Manufacturing and Private Label

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Difference Between Contract Manufacturing and Private Label

There are a lot of people who are not clear about the difference between Private Label and Contract Manufacturing. Both styles of manufacturing are prevalent in many industries.

There is a fair bit of confusion about the difference between the two, and advantages/disadvantages of these two styles of manufacturing.

In a nutshell, the end goal of both private label and contract manufacturing is same, which is to produce great products that consumers will love and buy often.

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A CLOSER LOOK AT AMAZON GO

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Amazon’s new checkout-free grocery concept, Amazon Go, launched early this year in Seattle. The 1800 square-foot test store offers freshly prepared foods, take-home meal kits, snacks, and popular grocery items. Experts first wrote about Amazon’s foray into the grocery space late last year when information was primarily speculative. Now that Amazon’s official prototype store is open for business, a closer look at the business model reveals insights that grocery retailers can learn from and leverage.

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4 Benefits of Channel Partnership

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Mindshare, engagement and collaboration – terms that have been used in many of the blog posts that you have read on this site.  All of these areas are critical when it comes to the success of your channel partnership strategy.

 

You have decided that using a channel partnership strategy is the best approach for increasing your company’s sales.  The right channel partners have the market knowledge, distribution channels, sales expertise and customer relationships to successfully sell your products and/or services.  But managing these relationships is a very complex and time consuming task.

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